Exquisitely Elegant ** Movado 18K Gold Lady’s High Fashion Art Deco Wristwatch, Switzerland 1945 **
Easily evoking images of a beautiful debutante with her handsome partner at a grand ball… She’s attired in a Christian Dior gown, and this elegant High Fashion wristwatch graces her arm. Or the following day – whether at a garden party or playing golf – this same designer wristwatch, with it’s intricately pierced flip-up cover, is equally appropriate as a sports watch… One single wristwatch, but capable – without changing anything – of alternatively making either of two different fashion statements.
Inside the solid 18K gold Movado case, this watch’s mechanism, by the prestigious Movado Factory, also is particularly high grade. With 17 rubies to ensure precise time-keeping, it is “jeweled down to the center”, a technical characteristic found exclusively in the highest quality watches.
Dimensions: 20 mm wide excluding the winding crown x 30 mm long
Dial: Original, two-tone, signed Movado
Case signature: Movado “Hand & Watch” trademark
Hallmark: Fully hallmarked with Swiss 18K solid gold marks
Condition: Excellent, near mint
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Movado Watch Company history
The Movado Watch Company was founded 1881 in La Chaux-de-Fonds Switzerland by Achille Ditisheim. The company name corresponds to the Esperanto term for “always in motion”.
From the onset, together with his team of six watch makers, Ditisheim manufactured and assembled all watches by hand.
By 1899, their hard work and determination paid off. They were awarded six first-class Official Rating Certificates by the Swiss Observatory. The following year, they received the Silver Medal at the Universal Exhibition in Paris.
In 1910, Movado won several grand prix exhibitions in Paris, Rome, Brussels and Rio de Janeiro for their 8 ligne wristwatch movements. The introduction of the curved movement Polyplan watch in 1912 took the watch community by storm.
In 1947, American designer Nathan George Horwitt created the first Museum Watch, exhibited in the MOMA. It featured an uncluttered dial, with a simple gold dot marker at the 12:00 position. He likened the design to that of a sun-dial, like recognizing the sun at its zenith at high noon. Movado later teamed up with designers and artists such as Andy Warhol to create one-of-a-kind limited-edition watches, which reside in museums, galleries, and collections today.